Bloom Signal
€16
Ethiopia Guji · washed · light roast
Roasted weekly · Shipped whole or ground
Coffee at full resolution
Small-batch specialty coffee from a roastery that treats every origin like a signal worth preserving — dialed in, clearly labeled, delivered fresh.
Freshly roasted every Monday
Free shipping over €45
Subscribe and save 10%
Whole bean or ground to order
Small-batch specialty coffee
Roast date on every bag
Cancel anytime
Ethically sourced, clearly priced
Direct-trade relationships
Recyclable, resealable bags
Brew guides in the journal
Roasted in small loops
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From the journal
Brew notes
Guides · 6 min read
Dial in your grind: a visual guide
Grind size is the biggest lever you own. Here is how to adjust it without wasting half a bag.
Guides · 4 min read
Flat-bottom pour over, step by step
The recipe we use on the bar every morning — 20 grams in, three pours, no drama.
Origin · 8 min read
Origin report: Guji, Ethiopia
Why this highland zone keeps producing the florals we chase, and how Bloom Signal is processed.
Fictional demo reviews
From the inbox
“The subscription runs itself. A fresh bag shows up right as the last one runs out.”
“Bloom Signal is the first light roast my espresso-loving partner didn't argue about.”
“Labels that actually say what's in the bag and how to brew it. More of this, please.”